Posts Tagged 'strategy'

One Way To Build a Great Brand

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One Way To Build a Great Brand

By:  Jason Faber of M is GoodM logo

Brands are more than just the logo, name or slogan — it’s the entire experience others have with your product or service. From our experience in working with entrepreneurs, CEOs, and leaders on their marketing strategies, the most important element is the brand promise.

While there are many ways to build a great brand and a great experience, the brand promise is one you must ...

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Avoiding Social Media Minefields part 1

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Avoiding Social Media Minefields part 1

(part 1 of 4)image001

by: Rebecca Crandall, Attorney at Olive & Olive, P.A.

If you’re reading this blog, you already know about social media.  You probably already know about the major players (e.g., Facebook, Twitter, Instagram, LinkedIn) and might even participate in one or more of these venues personally and professionally.  If you participate professionally or are considering doing so, there are many things ...

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